RP’s Buko juice making waves in the US market

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Photo source: wikipedia

At least two coconut juice products from the Philippines are said to be selling like hotcakes in the US market.

Buko juice becomes a hit because people are looking for healthier beverage choices and they veer away from carbonated drinks.

This could be a good opportunity for both small and big scale businessmen to promote coconut water here and abroad.

Who knows coconut juice might be another top export commodity like nata de coco that was (or still) in demand in Japan for a period of time.

(Nata de coco is a chewy, translucent, jelly-like substance produced by the bacterial fermentation of coconut water.)

Beside its ability to quench thirst, coconut water is a healthy alternative to favorite sports drink. Coconut water contains high level of electrolytes and potassium that help with body re-hydration after a workout.

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